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"A sandwich is commonly depicted as two slices of bread with a filling between. But given the popularity of the Double Down, a sandwich defined by two pieces of fried chicken with a cheese filling, or gluten-free 'un-wiches' with lettuce in place of bread, it's clear that conservative ideals of what is and what is not a sandwich are outdated. We can define a sandwich as simply a filling surrounded by an edible grip. By this logic, Poptarts, ravioli, quesadillas are all sandwiches." - Joe Massengill, Digital Marketing